SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
Optimizing a site is a complex and challenging process. It takes time, planning, and a lot of patience. But if done right, it can help boost your credibility, gain more site traffic, and improve your online visibility. Beyond this, SEO is a great way improve the overall experience your target audience has with your brand. When you create content that’s in line with their needs, then make it easily accessible on a user-friendly site, you position your company as a helpful resource.
Search engine marketing or SEM is the practice of marketing a business using paid advertisements that appear on search engine results pages.
SEM is one of the most effective ways to grow your business in an increasingly competitive marketplace. With hundreds of businesses out there all vying for the same eyeballs, it’s never been more important to advertise online, and SEM can be an effective way to promote your products and grow your business.
As the saying goes "those who stop marketing to save money are like those who stop a clock to save time". With well defined and targeted marketing, a little can go a long way.
Loud Online are acutely aware of the constraint on budgets in the current climate, but regardless of your budget, we're certain we can help you to grow your online presence.